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                <text>Integrasi Theory of Reasoned Action (TRA) pada Minat Pemesanan Kembali Kamar Hotel Menggunakan Aplikasi Pemesanan Kamar Hotel Online</text>
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                <text>Tujuan: E-commerce business-to-consumer (B2C) atau pasar belanja online berkembang pesat dan telah menjadi salah satu perkembangan paling menarik dalam e-commerce. Tujuan dari penelitian ini adalah untuk menguji pengaruh persepsi kemudahan penggunaan, kualitas layanan, kepercayaan pelanggan terhadap peran mediasi kepuasan pelanggan terhadap persepsi kemudahan penggunaan aplikasi pemesanan kamar hotel online pada minat dalam melakukan pemesanan kembali.&#13;
Metode: Sampel penelitian adalah 183 responden yang menggunakan aplikasi RedDoorz di lokasi hotel Indonesia. Pengumpulan data dilakukan dengan penyebaran kuesioner online enggunakan skala Likert poin 1 sampai 5. Teknik analisis data dilakukan dengan menggunakan metode Structural Equation Modeling (SEM).&#13;
Hasil: Hasil penelitian ini menunjukkan bahwa kepuasan pelanggan sebagai mediator berpengaruh positif tetapi tidak signifikan terhadap kualitas pelayanan. Adapun hasil penelitian ini juga menunjukkan bahwa kepuasan pelanggan secara parsial memiliki pengaruh signifikan terhadap minat melakukan pemesanan kembali.&#13;
Kebaruan/Kontribusi Penelitian: Penelitian ini menunjukkan penggunaan theory of reasoned action untuk menjelaskan variabel kepuasan pelanggan sebagai mediasi dapat dilakukan dengan memprediksi niat pembelian ulang konsumen aplikasi pemesanan kamar hotel online.&#13;
Implikasi Praktis/Kebijakan: Implikasi manajerial dari penelitian ini dapat sebagai pertimbangan bagi pemangku usaha untuk memastikan kualitas layanan, kemudahan pengguna, serta kepercayaan pelanggan agar pelanggan merasa puas dan dapat melakukan pemesanan kembali.</text>
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                <text>*Andi Sigit Kurniawan1 Retno Widowati1 Siti Dyah Handayani1</text>
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                <text>Information Technology Implementation in SMEs:&#13;
A Comparison of Indonesia and Malaysia</text>
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                <text>Objective: The purpose of this study is to compare SMEs in Indonesia and Malaysia regarding the implementation of information technology, especially on the sustainable competitive advantage factors, IT adoption, perceived simplicity, green technology capability, and performance.&#13;
Design/Methods/Approach: Survey data are collected from 269 SME leaders and managers SMEs in Indonesia and 241 respondents in Malaysia. The sampling model is purposive sampling while analysis involved a non-parametric test (Mann-Whitney U-test).&#13;
Findings: The results show that there are significant differences for the variables SCA, SMEs performance expectation, and IT adoption. There are no significant differences between Indonesian and Malaysian SMEs for the variables of perceived simplicity and green technology capability.&#13;
Originality: The paper contributes to the growing research on information technology implementation by using factors within Sustainable Competitive Advantage, IT adoption, perceived simplicity, green technology capability, and performance. Practical/Policy implication: This finding can encourage SMEs in Indonesia and Malaysia to work together to develop important variables to improve the implementation of information technology to increase competitiveness.&#13;
Keywords: Sustainable Competitive Advantage, IT Adoption, Perceived Simplicity, Compatibility, Performance</text>
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                <text>Objective: In recent years, vlogging or a trending term, especially among YouTube viewers, has increasingly bombarded content on Google's video site. This study examines the antecedents and consequences of credibility and parasocial interactions on food shopping intentions.&#13;
Design/Methods/Approach: The data was obtained through a survey of 117 followers of one of the five favorite food vlogger accounts of the Indonesian people based on a survey conducted by CNBC Indonesia (2020) and who have shopped for food products at least three times in the last six months. Data analysis is performed using the Structural Equation Model- Partial Least Square (SEM-PLS) to test the suitability of the hypothesized model.&#13;
Findings: The findings of this study suggest that food stall owners can consider choosing celebrities or ambassadors to have their products reviewed to attract wider consumers.&#13;
Originality: This study explores the attractiveness of celebrities on social media, especially YouTube, which can influence the purchase intention of their followers and the role of parasocial interaction and credibility in these interactions and results.&#13;
Practical/Policy implication: The results of this study indicate that company management pays attention to who is right to promote their products. Influencers who will be used as promotional materials must also be in line with the products produced by the company so that there is no mistake in getting a wider consumer.</text>
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                <text>Objective: This study aims to measure the performance of supply chain management at PT. Multi Anugrah Satu identifies supply chain management activities that require improvement and provides recommendations for improving performance strategies in supply chain management activities&#13;
Design/Methods/Approach: The initial stage of this study is to determine KPI and scores for the weighting of the COR and AHP methods, which respondents fill in, then the data are processed and identified using OMAX and the Light System in measuring the improvement of SCM performance management at PT. Anugrah Satu.&#13;
Findings: Using the SCOR method the firm obtains 83.48 out of 100. The value suggests a need for strategy that focuses more on decision-making at the management level and in the long term.&#13;
Originality: This study develops strategic operation management science and help improve public health levels during the COVID-19 pandemic.&#13;
Practical/Policy implication (optional): The implications of supply chain management strategies for management and business practices are developing advanced logistics management as a strategy to increase competitive advantage for the company.</text>
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                <text>Objective: This study aims to determine the effect of training methodologies on innovative work behavior and employee performance mediated by emotional intelligence and soft skills during the Covid-19 pandemic.&#13;
Design/Methods/Approach: The object of this research is the employees of the State Civil Apparatus. They work in the field of education, especially in Jakarta. This study uses a quantitative approach with the Partial Least Square (PLS) analysis method to estimate the suitability of the hypothesized model. The total sample size is 160 respondents, obtained using the saturated sampling technique. Validity and reliability tests are conducted with 70 questions using the SmartPLS 3.0 application.&#13;
Findings: This study finds that training methodology has a significant effect on innovative work behavior and employee performance, training methodology has a significant effect on soft skills and emotional intelligence, and the mediating role of emotional intelligence and soft skills has a positive and significant effect between training methodology on innovative work behavior and employee performance.&#13;
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                <text>Objective: This study aims to determine factors that affect financial experts as investors to buy stocks. Do financial experts have different considerations and preferences from ordinary investors in making an investment decision?&#13;
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Findings: The eight groups of factors that affect the Indonesian financial expert’s considerations in the stock investment such as financial performance, comprehensive analysis, benefit signaling, company image, company insight, community involvement, investor preference, and press coverage.&#13;
Originality: This study incorporates behavioral finance and maximization utility to provide a more comprehensive understanding of stock investment decisions by financial experts.&#13;
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                <text>Objective: The main objective of this study is to analyze the importance of intellectual abilities in increasing the role of competence and strengthening the performance of lecturers in the management study program at private universities in Surabaya.&#13;
Design/Methods/Approach: The study utilizes 200 samples obtained by distributing questionnaires to respondents. The explanatory method makes it possible to measure confirmatory factor analysis and SEM analysis to test the model.&#13;
Finding: The results indicate that intellectual ability has a significant effect on lecturer competencies and indirect positive effect on performance. However, the indirect effect is less strong than its direct effect on performance. These results indicate that they have a logical, inspirational, creative, and innovative mindset in carrying out the “tri dharma”, such as education, producing scientific papers published in reputable national and international journals, publishing the results of community service, and contributing to other activities. In short, the stronger the professional competence, the higher the performance because of the contribution of intellectual ability as an independent domain of lecturers.&#13;
Originality: This is the first comprehensive study conducted at the 18 private universities in Indonesia. Therefore, it will be valuable to better understand the intellectual abilities of lecturers and improve the relationship between their performance and competencies.&#13;
Practical/Policy implication: The success of lecturers in “tri dharma” activities is an important policy for the academic community, that characterized by their success in producing high performance, not only for individual but also for the universities. In addition, the study concludes with a location model that can be used as an important tool by university leaders in conducting their national and international business because this model can also be applied in various sectors other than the higher education sector.</text>
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Design/Methods/Approach: The objects of this study are consumers who have made transactions through the Tokopedia application at least once using the purposive sampling technique. The collection method distributes questionnaires online via google form and analyzes them using the Partial Least Square (PLS) method with the SmartPLS 3.3 application. The total number of respondents was 242 people.&#13;
Findings: The results show that security and privacy had a significant positive effect on perceived value and trust, then perceived value had a significant positive impact on reuse intention. In contrast, the impact of faith on reuse intention was positive but not significant.&#13;
Originality: This research topic is very important considering the lack of data at Tokopedia beginning of May 2020 was allegedly causing a decline in the number of Tokopedia users. It will become an important reference for many e-commerce in Indonesia, especially e-commerce companies. E-Commerce makes consumers return to use their services, or in this case, it is called the intention to reuse.</text>
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                <text>*Mohamad Yusak Anshori1 Denis Fidita Karya1 Mira Nirmala Gita1</text>
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                <text>p-ISSN: 1979-3650 e-ISSN: 2548-2149</text>
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                <text>Objective: The nurses must have an affective professional commitment to do their job. They must be competent and have more emotional response to caring for the patients. This study aims to develop affective professionals commitment through job-fit in two perspectives: demand-abilities perspective (DA-fit) and supply-value perspective (SV-fit).&#13;
Design/Methods/Approach: The sample consisted of 187 nurses that collected through simple random sampling techniques in a private hospital in Surabaya. This study employs SmartPLS 3.0 program to analyze the data.&#13;
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Originality: This study focuses on the general person-job fit and examines person job fit from DA-fit and SV-fit perspectives separately&#13;
Practical implication: The recruitment process should consider nurses' passion for work and competency.</text>
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                  <text>VOL 15 NO 1 2022</text>
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            <name>Title</name>
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                <text>The Effect of Market Orientation on Firm Performance in F&amp;B Business Sector: The Role of Supply Chain Integration and Firm Innovativeness</text>
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            <name>Subject</name>
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                <text>Firm Innovativeness, Firm Performance, Food and Beverage Sector, Market Orientation, Supply Chain Integration</text>
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                <text>Objective: The purpose of this study is to investigate the impact of market orientation on firm performance, as well as the roles of supply chain integration and firm innovativeness in mediating the relationship in the food and beverage sector, micro, small-medium enterprises (MSMEs) in Bekasi Regency Indonesia.&#13;
Design/Methods/Approach: This study conducts the analyses based on 150 samples that are obtained through questionnaires. To analyze the data, this study employs Partial Least Square Structural Equation Modeling (PLS-SEM) using SmartPLS 3.&#13;
Findings: The results of this study indicate that market orientation and firm innovativeness have a positive and significant effect on firm performance. Supply chain integration has a positive and insignificant effect on firm performance. Firm innovativeness has a positive and significant effect on firm performance. Supply chain integration is not significant in mediating the relationship between market orientation and firm performance. Firm innovativeness is significant in mediating the relationship between market orientation and firm performance.&#13;
Originality: This study Contributes to enriching research of firm innovativeness and supply chain integration on MSMEs in Indonesia</text>
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                <text>*Putri Meisya1 Dadang Surjasa2</text>
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                <text>https://e-journal.unair.ac.id/jmtt</text>
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                <text>April 17, 2022</text>
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                <text>PERI IRAWAN</text>
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                <text>PDF</text>
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            <name>Language</name>
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                <text>ENGLISH</text>
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                <text>TEXT</text>
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