8 10 82 https://repository.horizon.ac.id/files/original/c54a4dee359fd352056e63d0582ac879.pdf 40964a749e225a50b1c42d5e11fdfeae Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource DIGITAL MARKETING CHANNELS IN MICRO, SMALL AND MEDIUM ENTERPRISES IN SURABAYA CITY Subject The topic of the resource digital marketing, communication channels, social media Description An account of the resource This research was conducted to determine the extent to which digital marketing was adopted by Micro, Small & Medium Enterprises (MSMEs). In addition, it also analyzes the factors that influence the use of digital marketing channels in MSMEs. This study is qualitative research that explores individual perceptions. The data collection method used structured interviews. The object of this research is MSMEs in the city of Surabaya. Determination of the research sample using the purposive sampling technique. Digital marketing has a positive impact on the marketing activities of MSMEs. The perceived positive impact is in terms of flexibility and efficiency. With digital marketing, marketing activities can be done anywhere and without bringing products to be shown to consumers. This is very helpful for MSMEs in their marketing activities. Digital marketing can also reduce the costs incurred for marketing activities. However, digital marketing requires an internet connection, and respondents stated that the expenses incurred were for internet quotas or internet subscriptions. Creator An entity primarily responsible for making the resource Ricky Angga Ariska1, Fadilla Purwitasari2, Renta Yustie3 Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/df87c2cd32b013f58957cf3489a031d3.pdf 6bb8117fb13634b0f10ffa3db4d5c8b7 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource ENVIRONMENTAL AND ECONOMIC PERFORMANCE MEASUREMENT THROUGH GREEN SUPPLY CHAIN AND GREEN IN STORE MICRO, SMALL AND MEDIUM ENTERPRISES IN PROBOLINGGO CITY Subject The topic of the resource Green Supply Chain Management, MSMEs, Green in store Processes, Environmental Performance, Economic Performance,SmartPLS Description An account of the resource Micro, Small and Medium Enterprises or MSMEs are a business group with a very large number in Indonesia. According to the Central Statistics Agency (BPS) the number of Micro, Small and Medium Enterprises (MSMEs) is 64,000,000 MSMEs and the City of Probolinggo has 33,395 MSMEs. Indonesia ranks second in Asia as the country that produces the most plastic waste after China. High waste production and the majority of the MSME industry make it important to implement Green Supply Chain Management.This study aims to determine the impact of the Green in Store Processes dimension on Performance Outcomes through the mediation of the Green Supply Chain Processes dimension with the research object of MSMEs in Probolinggo City.This study uses quantitative methods with multivariate analysis methods in data processing assisted by SmartPLS. Data was collected by distributing questionnaires using a Likert scale as a measurement scale. Data processing in this research is Direct and Indirect using SmartPLS software by carrying out two Bootstrapping processes in one tailed and two-tailed to determine the direct and indirect effects between variables.Based on the results of research conclusions, it is proven that many variables do not have a significant effect. The researcher suggests that the Probolinggo City Government should directly guide MSMEs regarding the implementation of Green Supply Chain Management. Creator An entity primarily responsible for making the resource Ratih Hendayani1), Ariel Axton Emmanuel2), Indira Rachmawati3), Ridwan Purwanadita4 Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/410343383bc40f7cef34b59cd714c2c9.pdf 24ccde9a8d33f4d4390c299ba661378a Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource EXAMINING MSME STRATEGIES IN THE CULINARY SECTOR TO SURVIVE IN THE NEW NORMAL ERA Subject The topic of the resource Marketing 4.0, Marketing Strategy, MSME, New Normal Era, Culinary Food Description An account of the resource MSMEs in the culinary field must begin to adapt to digitalization if they want their businesses to survive and advance in this new normal era. This study aims to analyze the strategy of MSMEs in the culinary field to survive in the new normal era. This research is descriptive qualitative research. The research location was conducted in Tabanan Regency, Bali Province. The sample in this study was 4 MSMEs in the culinary field, which were taken purposively. The data collection technique was done by interview, observation, and documentation. Data analysis using source triangulation. The results of the study state that the grant provided by the government has significant benefits for MSME business owners to maintain their business in the new normal era. The digital marketing strategy has a huge role in the sustainability of an MSME business in the new normal era. Technology that supports the effectiveness of the performance of culinary MSMEs, where they state that the activities carried out in their business can be effective and satisfy customers, they use supporting technology to maximize the effectiveness of their business. Culinary SMEs have also carried out improvements in terms of service to consumers in the Tabanan area. All informants, in this case, stated that to improve their services to consumers, they provide various menu choices for their businesses so that consumers feel satisfied shopping for their businesses. Suggestions and guidelines for further research are expected that further researchers can expand the scope of research and also the type of field studied so that they can provide new findings from different perspectives. Creator An entity primarily responsible for making the resource Ni Wayan Candra Dewi1), Ida Bagus Teddy Prianthara2) Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/4e4fa884d5c6e71909e3b316f9965b2e.pdf c1ba30f83e86c0a8414007f29f7b1af9 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource THE EFFECT OF SOCIAL MEDIA MARKETING, PERCEIVED QUALITY ON BRAND LOYALTY, WITH BRAND TRUST AS INTERVENING VARIABLES ( Study on Tokopedia E-commerce in Yogayakarta) Subject The topic of the resource Social Media Marketing, Perceived Quality, Brand Trust, Brand Loyalty Description An account of the resource Loyalty brand or faithfulness customer is draft important for many companies that can bring many benefits for companies, such as purchase repeat and recommendation brand the to others, who then could reduce cost marketing. Brand trust is important and is a factor main in the development of a loyal brand. The purpose of this study is to analyze the influence of media marketing social, perceived quality, on-brand loyalty with brand trust as an intervening variable. The research was conducted using quantitative methods with 145 respondents. The population used in this study are consumers who have accessed the Tokopedia application in the Yogyakarta area. This study uses the Non - Probability Sampling technique with a purposive sampling approach with the criteria of respondents who have used the Tokopedia application. Results of the study this showing that Social Media Marketing (SMM) own a significant influence on Brand Trust (BT). Brand Trust (BT) is influential positive and significant to Brand Loyalty (BL). Perceived Quality (PQ) is not influential and not significant to Brand Loyalty (BL). Influence Social Media Marketing (SMM) to Brand Loyalty (BL) through Brand Trust (BT) as an intervening variable accepted. Creator An entity primarily responsible for making the resource Putri Dwi Cahyani, Henny Welsa, Ganang Kristanto Aji Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/aaf94456e73e95674836bfae860a1f70.pdf cc9b7930c3879d5a900ddd290e8e2140 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource THE EFFECT OF MARKETING COMMUNICATION STRATEGIES AND SOCIAL MEDIA MARKETING ON BUYING DECISION WITH PERCEIVED QUALITY AS INTERVENING VARIABLES IN SHOPEE APPLICATIONS Subject The topic of the resource Marketing Communication Strategy; Social Media Marketing; Perceived Quality; Buying Decision Description An account of the resource This study aims to determine how much influence the Marketing Communication Strategy (MCS), Social Media Marketing (SMM), Perceived Quality (PQ) has on the Buying Decision (BD) on the Shopee application. The population used in this study are consumers who have accessed the Shopee application. The sample in this study was 115 respondents using the Non - Probability Sampling technique with a purposive sampling approach (sampling based on certain criteria, with the criteria of respondents who had used the Shopee application. Data was taken using a questionnaire via a google form, after the questionnaire results were collected then tabulation was carried out data using MS Excel and analyzed using Spss version 23. The results of this study indicate that the Marketing Communication Strategy (MCS) does not affect Perceived Quality (PQ). Social Media Marketing (SMM) does not affect Buying Decision (BD). Perceived Quality (PQ) has a positive and significant effect on Buying Decision (BD). The influence of Marketing Communication Strategy (MCS) on Buying Decision (BD) through Perceived Quality (PQ) as an intervening variable is accepted. Creator An entity primarily responsible for making the resource Putri Dwi Cahyani, Henny Welsa, Fuad Krisdiantoro Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/0aa30c995ef5be591f5d1864e3e61943.pdf f1b01fa57d8e82acc85ac538a54f7bd8 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource COMPARATIVE ANALYSIS OF FINANCIAL PERFORMANCE OF CONVENTIONAL BANKING WITH BANKING SHARIA USING THE CAMELS METHOD BEFORE AND DURING THE ECONOMIC RECESSION DUE TO THE COVID PANDEMIC – 19 YEAR 2020 Subject The topic of the resource Comparative Analysis, Islamic Banking, Conventional Banking, CAMELS Method, Covid – 19 Description An account of the resource This study aims to analyze the comparison of the performance of Islamic banking and conventional banks before and during the Covid 19 pandemic using CAMELS. Namely the financial statements used to measure the performance of conventional banks and Islamic banks are financial statements for the period 2017-2020. The measured performance includes CAR, NPL, NPM, ROA, BOPO, LDR, IER from 10 Islamic and conventional banks used as samples in this study it is found that the results of the CAMEL Ratio Testing the CAR ratio between Islamic banks and conventional banks shows the results of P value 0.000 < (0.05). NPL ratio value P value 0.042 < (0.05). NPM ratio value Pvalue 0.175 > (0.05). ROA ratio value Pvalue 0.900 > (0.05). BOPO ratio value P value 0.044 < (0.05). LDR ratio value P value 0.000 < (0.05). The value of the ratio IER Pvalue 0.019 < (0.05). From the results of the analysis above, it can be concluded that the financial performance of Islamic banks and conventional banks during the Covid-19 pandemic period 2017-2020, namely there are significant differences in the ratio of Capital Adequacy Ratio (CAR), Non Performing Loans (NPL), Operating Costs to Operating Income (BOPO), Loan to Deposit Ratio (LDR), and Interest Expense Ratio (IER). Creator An entity primarily responsible for making the resource Yuli Kurnia Firdausia, 2Siti Samsiyah Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/e931b829e2a528c9ff28c06e3c617821.pdf fbe09e819ac191def0627cf982db0816 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource CREATING SHARED VALUE: RELATIONALITY PERSPECTIVE Subject The topic of the resource Creating Shared Value, Relationality Description An account of the resource Creating shared value shows that the company is able to align the company's competitive policy, profit-oriented businesses, while improving the social and economic welfare of the communities where the company operates by incorporating social issues into the company's strategy. This is a form of connection between the company and the society where the company's daily operations are related to the society so that the company has society welfare. This literature study discusses about the creation of shared value from a relationality perspective. A harmonious relationship between the company and the society will bring advantages and benefits to the company and society, where the company will gain a competitive advantage while increasing the welfare of the society and this can improve the company's image in the eyes of the society so that it can improve the company’s sustainability in the future. Creator An entity primarily responsible for making the resource Lindrawati 1), Armada Riyanto Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/20d16087d7475ca15482c93d317ca469.pdf 910c77f86070dec76a151c557871a4f3 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MSMEs IN INDONESIA DURING THE COVID-19 PANDEMIC REVIEW BASED ON DARWIN'S THEORY Subject The topic of the resource Covid-19, SMEs, Darwin's Theory, Digitalization, Business Description An account of the resource Indonesia is one of the countries experiencing the COVID-19 pandemic. The impact caused by the COVID-19 pandemic was felt for MSMEs, which previously in 2018 were a business group that experienced a significant increase. Changes in consumer behavior due to the pandemic and the ability of MSMEs to follow developments are one of the reasons that caused MSMEs to slump during the COVID-19 pandemic. Very drastic changes are closely related to Darwin's theory which explains the existence of evolution and demands the ability to adapt in self-defense. Changes in business models lead MSMEs to adapt into digital-based businesses to be able to maintain business continuity in the midst of the COVID-19 pandemic. Creator An entity primarily responsible for making the resource Didik Joko Pitoyo,1) Eko Armada Riyanto 2) Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/d54c347d3413e4bf158d5a42b487a6b1.pdf d82af995377c598e6727908c7f6ceeab Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource ANALYSIS OF DIFFERENCES IN FINANCIAL PERFORMANCE OF DOMESTIC BANKS BEFORE AND AFTER ACQUISITIONS BY BANKS FROM JAPAN AND KOREA Subject The topic of the resource Net Profit Margin, Return on Assets, Debt to Equity Ratio, Capital Adequacy Ratio, Loan to Deposit Ratio Description An account of the resource This research aims to determine the acquisition of the financial performance of Korean Banks and Japanese Banks in Indonesia before and after the acquisition. This research is carried out on companies in the banking industry originating from Japan and Korea and making acquisitions in Indonesia that have been allowed by OJK to operate. The population of this study is Domestic Banks which were acquired by banking companies from Japan and Korea which operated after acquiring other local companies between 2003 and 2016 with a total of 6 companies. The sampling technique was carried out by non-probability sampling. The data analysis technique used in this study is descriptive statistics, normality test, while the mean difference test used is paired sample t-test. The results of this research illustrate that there are differences in NPM before and after the acquisition. Further, there is no difference in ROA, DER, CAR and LDR before and after the acquisition Creator An entity primarily responsible for making the resource Richard Ferdinand Rimbing Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/0bf53ddb2cb4882bcd90b0c3f31963e9.pdf 2597a05937c6c4a1f0d537ae4534ee5d Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6, NO 2 2022 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource THE EFFECT OF ENVIRONMENTAL PERFORMANCE ON COMPANY FINANCIAL PERFORMANCE WITH COMPANY SIZE AND GOOD CORPORATE GOVERNANCE AS MODERATING VARIABLES Subject The topic of the resource Company Financial Performance, Environmental Performance, Good Corporate Governance, Company Size Description An account of the resource The purpose of this research is to determine the effect of environmental performance on financial performance as proxied by net profit margin (NPM) by adding good corporate governance and company size as moderating variables. The population in this research is all mining companies listed on the Indonesia Stock Exchange in 2015-2019, with a sample of 33 companies. Data were collected through non-participant observation with explanatory research. From the data collected, an analysis was carried out using Moderated Regression Analysis (MRA). Through this analysis, the results of this research state that environmental performance has a positive effect on financial performance. Good corporate governance and company size are able to moderate the influence of environmental performance on the financial performance of mining companies listed on the IDX in 2015-2019. This shows that in order to maximize financial performance, the management of mining companies listed on the Indonesia Stock Exchange should optimize environmental performance, increase company size in profit and implement good management within the company. Creator An entity primarily responsible for making the resource Ilham Efendi Lubis1), Henny Rahyuda2) Source A related resource from which the described resource is derived https://jurnal.stie-aas.ac.id/index.php/IJEBAR Date A point or period of time associated with an event in the lifecycle of the resource 2022 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text