1 10 5 https://repository.horizon.ac.id/files/original/460bf2ce88ebc9d11a5a8e92a6b909e4.pdf abec81a5894c9447033318e40980e0d2 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6 NO 4 DECEMBER 2023 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Instagram Ads Optimization Strategy to Increase Brand Awareness at CV Media Computindo Subject The topic of the resource Instagram Ads, Brand Awareness, Qualitative, CV Media Computindo Description An account of the resource This study aims to investigate Instagram Ads optimization strategies in increasing brand awareness at CV Media Computindo. In this ever-evolving digital era, Instagram is one of the most popular and effective marketing platforms. Strong brand awareness is very important for CV Media Computindo because it can increase brand exposure in a competitive market. The research method used is a qualitative approach with descriptive methods. A qualitative approach with a descriptive method is a research method that utilizes qualitative data and is described descriptively. The purpose of qualitative descriptive research is to make systematic descriptions, drawings, or drawings as well as the relationships between the phenomena being investigated. 98% ad reach has been obtained, 100% broadcast is male gender, 78% aged 35-44 years and 21.9% aged 45-54 years, the top locations for exposure are West Java 29.4%, East Java 23, 3%, Jakarta 21.5%, Central Java 21.2%, and DI Yogyakarta 4.4%. Shows that Instagram Ads have a significant influence on building brand awareness at CV.Media Computindo. Creator An entity primarily responsible for making the resource Khotimah Dewi Anom1,*, Fajar Nur Khayati 2, Evania Adna 3, Tia Oktaviani 4, Tarwoto Date A point or period of time associated with an event in the lifecycle of the resource 2023 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource english Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/03279f9722087f2161bd986c6ca7ce57.pdf 1d78263672e4f6d12332391d99b5ad5d Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6 NO 4 DECEMBER 2023 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Fault Spread and Recovery Strategy of Urban Rail Transit System Based on Complex Network Subject The topic of the resource Urban Rail Transit System, Complex Network Theory, Fault Spread, Recovery Strategy Description An account of the resource Urban rail transit plays a pivotal role in the overall urban transportation system, serving as a preferred mode of travel for a growing number of people in recent years. However, the occurrence of station failures due to emergencies is an inevitable challenge that can significantly impact the entire transit system. This has led to an increased demand for improved operational resilience and recovery mechanisms within urban rail transit systems. Addressing how to effectively suppress fault spread and swiftly recover the system post-failure has become a pressing issue. In this research, we utilized metro network data obtained from Gaode map and employed complex network theory to establish a network topology model. The study focused on investigating the fault spread dynamics within the metro network, both in scenarios without recovery and with recovery measures in place. The goal was to understand the underlying patterns and laws governing fault propagation in urban rail transit systems. By analyzing the data and modeling recovery strategies, we aimed to contribute insights into mitigating the impact of failures and enhancing the overall reliability of urban rail transit systems. The research concludes with a simulation of four distinct recovery strategies, providing a comparative analysis of their effectiveness. These findings are crucial for urban planners, transit authorities, and policymakers in developing strategies to minimize the impact of emergencies on urban rail transit, ensuring a resilient and efficient transportation system for the growing urban population. Creator An entity primarily responsible for making the resource Wei Yang1,*, , Liping Mu Date A point or period of time associated with an event in the lifecycle of the resource 2023 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource englist Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/9be012d3f5d9a39397437d1008086553.pdf ab80d3de9c1f5b24888e7fc234c6d4b2 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6 NO 4 DECEMBER 2023 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Analysis of Information Technology Service Management Using ITIL V3 Domain Service Operation at Company XYZ Subject The topic of the resource ITIL V3, SOP, Technology Usage, Services Operation Description An account of the resource In today's dynamic landscape, the rapid evolution of information technology and the pursuit of excellent technological services have become universal aspirations. Organizations, institutions, and universities are increasingly relying on advanced technology to support their activities, streamline tasks, and enhance business processes. To align with current IT trends, enterprise organizations must adopt centralized methods that prioritize consumers' perspectives on IT services in the context of overall business objectives. XYZ Company exemplifies this approach, having implemented bespoke information technology solutions geared towards managing service activities and processing administrative data efficiently. The Service Operation phase, a crucial lifecycle component encompassing day-to-day IT service management operations, has been a focal point of XYZ Company's endeavors. The research, focusing on three pivotal processes—Event Management, Request Fulfillment, and Problem Management—reveals a pressing need to enhance hardware, software, and infrastructure to meet XYZ Company's evolving requirements for more effective operations. Moreover, the implementation of Standard Operating Procedures (SOP) and specialized modules for employees emerges as a critical necessity. These strategic enhancements are poised to augment efficiency, ensuring that employees can harness the full potential of information technology in their daily tasks. As XYZ Company navigates the evolving IT landscape, this research underscores the imperative to adapt hardware, software, and procedural frameworks to foster a more effective and streamlined work environment. Creator An entity primarily responsible for making the resource Shafirina Arsydini Shidqi 1,*, Alia Novendri 2, Fatihilal Adha 3, Freda Widya Artanti 4, Wiwit Puja Marga Widadi 5, Fakhry Subarkah 6, Tarwoto Date A point or period of time associated with an event in the lifecycle of the resource 2023 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource englist Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/47090aba14f2731db288fb8d32b9fc6b.pdf 6af240c60b2c09f74e0cd74568d6298d Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6 NO 4 DECEMBER 2023 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Optimizing IT Service Strategies: A Performance Assessment through ITIL V3 in PT XYZ IT Operations Division Subject The topic of the resource Maturity Level, ITIL, ITSM, Performance. Description An account of the resource In building a system in an IT organisation, it is necessary to have the support of an IT Service that is able to adapt to business needs continuously. IT services mainly run and grow from within the company. The Information Technology Infrastructure Library (ITIL) is the most commonly adopted framework for IT service management. Starting the use of ITIL can be done by identifying areas that can be developed and measuring the current situation. This will help to know the desired future state and be the basis for finding solutions to improve performance based on ITIL. Maturity level measurement is one of the commonly used methods to define the current situation. The purpose of this research is to understand how well a team from a small company is doing business using maturity levels. ITIL's seven-step improvement process was chosen and adapted as a guide to carry out the entire research. The research was conducted by conducting maturity assessments and interviews at a small IT services company. Measurements were carried out twice. At first, it serves to determine the condition before measurement and improvement. Research in the IT Operations division of XYZ revealed that ITIL implementation can increase maturity levels in accordance with company management objectives. In the end, the implications of this research will provide company management with factors and solutions to improve performance based on ITIL implementation. Creator An entity primarily responsible for making the resource Kharisma Putri Sholekha1,*, Nauval Dwi Yuhzak Akhmarullah2, Tarwoto3, Andra Dwi Ramadhan4, Hasan Setiawan5, Ilham Cipto Prasetyo6, Sabana Nur Rizki Hermawan7 Date A point or period of time associated with an event in the lifecycle of the resource 2023 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource englist Type The nature or genre of the resource text https://repository.horizon.ac.id/files/original/6cdcd1d990d0d099aeddb8752951fac3.pdf 6b362a2bb7531b0105a70cb54e28b9b0 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource VOL 6 NO 4 DECEMBER 2023 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Construction of Enterprise Logistics Decision Model Based on Supply Chain Management Subject The topic of the resource Logistics Decision-making, Supply Chain Management, Optimization Decision-making Model, Logistics Distribution, Principles in Supply Chain Description An account of the resource In the logistics decision-making of supply chain management, both professional logistics enterprises and enterprises that need to use the logistics system are pursuing efficient, low-cost, convenient and fast business model and effective management methods. Firstly, the paper analyzes the development background, importance, feasibility and necessity of supply chain management, and formulates the classification summary from customer relationship management, supplier relationship management and internal manufacturing process of supply chain. This paper analyzes the importance of supply chain management. Combined with the future development trend, the importance and urgency of theory and application are analyzed. Then it introduces the important relationship of logistics decision-making in supply chain management and its development status. In the study of logistics distribution optimization decision-making mechanism based on supply chain management, this paper establishes the optimization decision-making model, formulates the decision- making principles, analyzes and evaluates the decision-making conditions, and determines the logistics decision-making objectives. Creator An entity primarily responsible for making the resource Korrakot Yaibuathet Tippayawong1 Date A point or period of time associated with an event in the lifecycle of the resource 2023 Contributor An entity responsible for making contributions to the resource peri irawan Format The file format, physical medium, or dimensions of the resource pdf Language A language of the resource englist Type The nature or genre of the resource text