Objective: This study examines the relationship between customer experience and brand loyalty mediated by brand credibility and trust.
Design/Methods/Approach: Primary data was collected using a questionnaire with a purposive sampling technique. The…
Objective: This study examines the interrelationship among job stress, work engagement, sleep quality, and burnout on JD-R Model. Moreover, this study also analyzes the mediating effect of sleep quality and burnout, which is usually a dependent…
Objective: The objectives of this study are, first, to examine the direct relationship between OCB-I/O to work-family conflict; second, to examine the relationship between OCB-I/O to emotional exhaustion; third, to examine the mediating effect of…