Browse Items (74 total)
- Collection: Vol. 5 No. 4 (2024)
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Lifestyle Analysis on Purchasing Decisions Through Price Perception as a Mediating Variable
Fashion is an inseparable part of daily appearance and style and every country has its own fashion and fashion is able to change the country's economy. The purpose of this study was to determine the effect of price perception on life style, to…
The Effect of Customer Orientation on Marketing Performance Through Product Innovation as a Mediating Variable
Marketing performance in culinary MSMEs in Sukabumi City is suspected to be caused by low product innovation and customer orientation. The purpose of this study was to analyze the effect of customer orientation on marketing performance…
The Effect ofTax Avoidance onThe Cost ofDebt withTax Risk asA Moderating Variable
This study examines the effect of tax avoidance on the cost of debt with tax risk as a moderating variabletitled “The Effect of Tax Avoidance on The Cost of Debt with Tax Risk as A Moderating Variable”. The data examined in this research…
Analysis of Leadership Development on Employee Performance through Job Commitment as a Mediating Variable
Human resources are considered an important asset, therefore, companies must ensure the quality of sustainable work life and employee development so that they can contribute optimally in achieving company goals. This study aims…
Analysis of Entrepreneurial Orientation on Business Performance through Competitive Advantage as a Mediating Variable
This study aims to determine the mediating effect of competitive advantage in the relationship of entrepreneurial orientation to business performance. The research method used in this research is quantitative research method with associative …
Analysis of the Application of The Siks-ng Application at The Gunung Gabungan Village Office, Gomo Sub-DistrictSouth Nias District
The purpose of this research is to analyze the application of the Next Generation Social Welfare Information System (SIKS-NG) in Gunung Gabungan Village, Gomo Sub-district, South Nias Regency, and identify the obstacles faced in…
The Effect of Enterprise Risk Management (ERM) Implementation on Operational Performance and Firm Value on Indonesian Agricultural Sector
The aim of this research is to analyze the effect of Enterprise Risk Management (ERM) implementation on Operational Performance and Firm Value in the Agricultural Industry sector during the 2016-2022 period. The …
Does intellectual capital determine the firm's investment efficiency? Evidence from Indonesia
Companies now recognize that success depends not only on physical assets but also on effectively utilizing intangible assets like intellectual capital to outperform competitors. In other hand, achieving the most …
Analysis of Social Media Influencers on Purchase Intention Through Perceived Value as a Mediating Variable
Lazada, one of the largest e-commerce in Southeast Asia, experienced a decrease in the number of visitors in early 2023. This study aims to analyze the influence of social media influencers on purchase intention through perceived value…
The Consequences of Interest Rate Risk and Credit Risk on Profitability (Empirical Study on Banking Companies Listed on the Indonesia Stock Exchange)
This research aims to test and analyze the influence of interest rate risk and credit risk on profitability (empirical study of banking companies listed on the Indonesian Stock Exchange). The population in this study was 43 …