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Precision Marketing Model using Decision Tree on SME e-commerce Case Study Orebae.com

4531-Article Text-18059-2-10-20230930.pdf

The development of the industrial world towards industry 4.0 has resulted in changes in the lifestyle of the wider community
in carrying out their activities through digital media, one of which is shopping. This has an impact on the emergence of…

Tags: customer preference,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , Decision Tree,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , machine learning,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , precision marketing,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , SME,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , supervised learning

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atom, dcmes-xml, json, omeka-xml, rss2