Browse Items (37 total)

This study aims to examine the influence of Electronic Customer Relationship Management (E-CRM) on customer satisfaction, with customer loyalty as a mediating variable among Generation Z. The method used is Partial Least Squares Structural Equation…

This study aims to find out how service quality, patient satisfaction and physical environment affect patient satisfaction, and how service quality and physical environment affect patient satisfaction. and impact on patient satisfaction. These are…

This study is a quantitative study to test whether accountability, population quality, organizational size, economic growth, and covid-19, affect regional independence. The study was conducted for the scope in Java. The data used in this study are…

Digital transformation involves reshaping business operations through digital technologies, fostering flexibility and responsiveness to market demands. For Hajj and Umrah travel companies, adopting digital transformation can drive productivity,…

This study aims to analyze brand trust in the era of media convergence at the
tourism office of PT His Tour And Travel Bali. Research using qualitative
research methods is descriptive, because the interview technique. Data analysis
techniques…

This study aims to examine the effect of animosity, product judgment, and boycott participation on purchase unwillingness of KFC products in Indonesia which is considered affiliated with Israel. The background of this study is the increasing consumer…

This research aims to: (1) identify organizational inefficiencies at Prima Service, an electronics repair company with over 20 years of experience; (2) design a structured organizational framework to enhance operational performance; (3) establish…

Relationship value perception can be conceptualized as constructing a favorable relationship between a brand and its consumers. This is corroborated by the brand's beneficial actions, which facilitate consumer familiarity with the brand. This study…

The Diffusion of Innovations (DOI) theory is fundamental for explaining the mechanisms of technology adoption, especially within the rapidly expanding domain of social commerce. Despite the significance of DOI models, their application in the context…