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PERAN DIMENSI-DIMENSI ENTREPRENEURIAL MARKETING DALAM MENDORONG KESUKSESAN BISNIS UMKM DI INDUSTRI EKONOMI KREATIF

Tujuan penelitian ini adalah menganalisis pengaruh dimensi-dimensi entrepreneurial marketing yang mencakup proactiveness, opportunity-focused, risk-taking orientation, innovation-oriented,
customer intensity, resource leveraging, dan value creation…

Tags: entrepreneurial marketing,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , industri ekonomi kreatif,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , kesuksesan bisnis,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , UMKM,Repository, Repository Horizon University Indonesia, Repository Universitas Horizon Indonesia, Horizon.ac.id, Horizon University Indonesia, Universitas Horizon Indonesia, HorizonU, Repo Horizon , usia perusahaan

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