Browse Items (8 total)
- Collection: Vol. 09 No. 2 (2022)
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PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN DI BLANCO COFFEE YOGYAKARTA
The point of overall study was to determine the impact of marketing mix on consumer purchasing decisions at Blanco Coffee Yogyakarta. The sort of investigation employed was descriptive quantitative and employs the survey strategy. The people surveyed…
PENGARUH PENGEMBANGAN KARIR, MOTIVASI KERJA, DISIPLIN KERJA, DAN KOMITMEN ORGANISASIONAL TERHADAP KINERJA KARYAWAN (Studi Pada Koperasi Simpan Pinjam Nasari Yogyakarta)
Human resource is very important in a company. The reason for this examination is to examine the impact of profession improvement, work inspiration, work discipline, and authoritative obligation to worker execution. This exploration was led in…
Etika Islami Dan Kecurangan Pada Profesi Akuntan Manajemen: Dampak Moderasi Kualitas Pengendalian Internal Dan Lingkungan Kerja
This study aims to analyze the influence of Islamic ethics on fraudulent behavior. In addition, this study also analyzes the moderating impact of the internal control system and work environment variables on the relationship between ethics and fraud.…
PENGARUH KECUKUPAN MODAL, RISIKO KREDIT, EFISIENSI OPERASIONAL, LIKUIDITAS, DAN KEMAMPUAN PENGELOLAAN ASET PRODUKTIF TERHADAP PROFITABILITAS PERBANKAN
The purpose of this study is to test whether capital adequacy, credit risk, operational efficiency, liquidity, and productive asset management ability affect the profitability of banks listed on the Indonesia Stock Exchange (IDX) for the 2015-2019…
DAMPAK PENGGUNAAN EKONOMI DIGITAL TERHADAP BIAYA TENAGA KERJA PADA UMKM INDUSTRI BAKPIA DI KOTA YOGYAKARTA
This study aims to analyse the use of the digital economy in the Bakpia MSME industry in Yogyakarta City and determine the effect of the digital economy, length of business, owner's last education, number of machines used and age of business owner on…
PENGARUH NARASI PRODUK DAN FOTO PRODUK TERHADAP PRESEPSI KUALITAS DAN MINAT BELI WISATAWAN MELALUI PORTAL DIGITAL AGODA
The development of digital technology has forced tourism industry players to adopt various digital platforms. This study aims to test the effectiveness of the AGODA digital portal as a marketing channel. This research was conducted to complement…
IMPORTANCE PERFORMANCE ANALYSIS KINERJA PRODUK BATIK BATAM PELENGKAP DAYA TARIK WISATA
The purpose of this study is to determine the performance of batik products in the city of Batam. Batik products are also known as souvenir products to attract tourists. Product quality is very necessary in supporting the success of tourism in the…
