Browse Items (37 total)

The goal of this study is to investigate how, in the era of Society 5.0, digital marketing strategies affect Maybelline lipstick product purchases in Indonesia. The main focus of this study is on how Instagram advertising and digital technologies…

This study aims to investigate the role of mental health as a mediator in the relationship between despotic leadership and employee well-being on job satisfaction. Specifically, it examines how despotic leadership and employee well-being affect the…

The aim of this research is to explore whether there is a relationship between cyberloafing and hustle culture on the performance of Generation Z employees across Indonesia, mediated by mental health. Data was collected through a questionnaire…

As we transition into the digital age, mastering economics becomes essential for navigating its opportunities and challenges. Economic proficiency involves effectively using economic concepts and terminology. This study aims to explore the key…

The Consumer Price Index (CPI) is one of the important economic indicators that can provide information about the development of the price of goods/services paid by consumers. The CPI has a relationship in determining inflation so inflation and CPI…

This research aims to analyze the impact of the COVID-19 pandemic on the financial ratios of PT Indofood Sukses Makmur during the period of 2020-2022. The findings indicate fluctuations and significant declines in several financial ratios, such as…

This study investigates the effect of transformational leadership and role breadth self-efficacy (RBSE) on organizational resilience. This study also investigates RBSE as a mediating variable between transformational leadership and organizational…

This study is a quantitative study to test whether accountability, population quality, organizational size, economic growth, and covid-19, affect regional independence. The study was conducted for the scope in Java. The data used in this study are…

Relationship value perception can be conceptualized as constructing a favorable relationship between a brand and its consumers. This is corroborated by the brand's beneficial actions, which facilitate consumer familiarity with the brand. This study…

This research aims to explore and analyze Human Resources (HR) experiences in hybrid working models and their impact on employee behavior and performance across various industry sectors. A qualitative approach was used, with in-depth interviews and…